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COACHING ARTICLES
TRAVEL MARKETING & MEDIA
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COACHING ARTICLES
TRAVEL MARKETING & MEDIA
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Why You Might Struggle to Hire Marketing Professionals (And How to Let Go Without Losing Your Mind)
You know you need marketing help, but the thought of handing over control makes you break out in a cold sweat. What if they don't understand your business? What if they waste your money? What if they make you sound like everyone else? These fears are completely valid – your business is your baby, and trusting someone else with its voice feels terrifying. But here's the thing: trying to do everything yourself isn't protecting your business, it's limiting it. Here's why letting
Sandra M
1 day ago6 min read


When to Start Outsourcing Marketing to Professionals and What Order to Do It In
You've finally accepted that you need marketing help. Congratulations – that's the hardest part. Now comes the fun question: where the...
Sandra M
1 day ago7 min read


"Business Is Great Right Now"... The Most Dangerous Thing You Can Say About Your Business If You're Not Actively Marketing
Business is booming right now, so why worry about marketing? Your phone's ringing, clients are happy, and you're busier than a one-legged cat in a sandbox. Marketing feels like an unnecessary expense when you're already turning people away. But here's the harsh reality: business owners who ignore marketing during the good times are setting themselves up for panic during the inevitable slow times. Here's why "word of mouth is enough" is a dangerous game and how to build sustai
Sandra M
2 days ago6 min read


What Makes Pinterest Different? The Only Platform That Wants To Drive Traffic To Your Website
Tired of creating social media content that disappears in hours? Pinterest is a visual search engine built to drive traffic, not just likes. Travel advisors can use it to attract dream clients, share blogs and guides, and generate long-term leads without needing a huge following. With evergreen pins, clickable links, and keyword-focused strategy, Pinterest works while you sleep—helping travelers discover your business at every stage of their journey.
Sandra M
Apr 95 min read


Pinterest vs. Instagram: Which One Is Better for Travel Agents & Advisors
Tired of pouring effort into Instagram with little return? Discover why Pinterest is the go-to platform for travel agents/advisors who want real website traffic, qualified leads, and long-term visibility. In this coaching article, we break down Pinterest vs Instagram, showing how one supports your funnel—and the other just your feed. Learn how to shift from social chasing to sustainable growth using content that keeps working for you.
Sandra M
Apr 95 min read


If Social Media Feels Exhausting, You Need Pinterest. It Works While You Sleep.
Tired of hustling on Instagram and TikTok with little return? You’re not alone. Travel agents and advisors are turning to Pinterest—a platform that works while you sleep. Unlike social media, Pinterest drives traffic, grows visibility, and builds leads long after you post. In this blog, we break down why it’s the smarter choice for sustainable growth and how it helps you build a funnel, not just a following. Let Pinterest power your marketing,
Sandra M
Apr 64 min read


Still Struggling to Get Travel Leads from Social Media? Here’s Why Pinterest Might Be Your Missing Piece
Still not getting traffic or leads from Instagram or Facebook? You're not alone. Most social platforms weren’t built to drive clicks—Pinterest was. Travel agents/advisors are now using Pinterest to generate long-term traffic, grow email lists, and attract high-intent leads without the daily grind. In this blog, you’ll discover why Pinterest is a search engine in disguise, how it works without followers, and why it’s your secret weapon for sustainable marketing success.
Sandra M
Apr 54 min read


You Don’t Need Followers to Win on Pinterest
Think you need thousands of followers to succeed online? Not on Pinterest. Unlike social media platforms that reward popularity, Pinterest rewards value and search intent—making it ideal for travel agents/advisors at any stage. Even with zero followers, your pins can show up in front of travelers actively planning trips. In this blog, we explore how Pinterest visibility works, why it’s a powerful equalizer, and how to start getting traffic, leads, and bookings—without being “
Sandra M
Apr 54 min read


The Most Common Pinterest Mistakes Travel Agents/Advisors Make (And How to Fix Them)
Not getting results from Pinterest? You’re likely making a few common mistakes—and they’re easy to fix. From using Instagram-style captions to skipping keywords or pinning inconsistently, these errors can hold back your traffic and leads. In this blog, we break down the top Pinterest mistakes travel agents/advisors make and show you exactly how to fix them. With a few smart tweaks, you can turn your pins into powerful tools that attract ideal clients—while you sleep.
Sandra M
Apr 54 min read
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