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Sandra M
Dec 4, 20244 min read
From Stranger to Booked Client: Mastering the Marketing Hourglass for Travel Agents/Advisors
Learn how to master the Marketing Hourglass and turn your travel clients into loyal advocates with proven strategies that last.
Sandra M
Nov 7, 20243 min read
Simplify Your Travel Business Marketing with Kit.com: A Game-Changer for Busy Entrepreneurs
This is best email marketing tool for travel agents and advisors and you can get started for FREE!
Sandra M
Nov 7, 20245 min read
Why Email Marketing Needs To Be Your #1 Priority in 2025
Discover why email marketing is essential for travel businesses in 2024. Learn how it outperforms social media and drives real results.
Sandra M
Sep 14, 20245 min read
Are You Making These 5 Rookie Mistakes on FAM Trips? Here’s How to Fix Them and Stop Leaving Money on the Table
Stop leaving money on the table! Discover 5 rookie FAM trip mistakes that are costing you sales and learn how to avoid them.
Sandra M
May 8, 20243 min read
Copy, Paste, and Optimize: Why Mastering Header Tags Is Essential for Web Traffic
Master header tags to boost your travel site's SEO and visibility. Learn essential tips for H1, H2, H3 use and increase bookings!
Sandra M
Apr 27, 20242 min read
Mastering Pinterest Metrics: Unlocking Your Path to Attracting Dream Clients
Are you a travel advisor struggling to attract dream clients online? Discover the power of Pinterest metrics and watch your online pres
Sandra M
Nov 2, 20233 min read
From Strangers to Subscribers: The Journey of an Opt-In Form
An opt-in form is an online form (usually asks for name, email, and now preferences). When someone fills in this form they are officially...
Sandra M
Nov 2, 20235 min read
Tags vs. Segments
How can Tags and Segments can help you Market your business? When you open your email marketing platform – be it ConvertKit, Flodesk or...
Sandra M
Nov 2, 20232 min read
How to get your visual brand right
Your visual brand decision Colors – Choose 3 brand colors Logo – Decide if you will use your current logo or a watermark (you will create...
Sandra M
Sep 22, 20233 min read
"Where is the safest place to travel?"The most dangerous question asked as a travel advisor
Your words are powerful and could leave you very exposed Never before, in the history of selling travel, has the language you use with...
Sandra M
Sep 22, 20233 min read
What if you just said "NO"
Why and How to say no to some bookings What if you felt confident enough to take a leap of faith, and decided to reject anything and...
Sandra M
Aug 28, 20235 min read
Why you need to dedicate a large portion of your website to destinations and experiences
Historically, travel advisor websites have been cluttered with loud colors, deeply discounted vacations, and a myriad of ads for various...
Sandra M
Aug 7, 20232 min read
6 tips to remember when you start using QR codes in your travel business
When you start a new tactic in your business it can be a combination of both exciting and overwhelming. From researching and learning to...
Sandra M
Aug 3, 20234 min read
Split campaigns & Subject lines
Sometimes, it doesn’t matter how much research you do or how well you think you know your audience, your email campaign could still fall...
Sandra M
Jul 12, 20233 min read
Sharing Lead Magnets With Your Inactive Email List
You’ve worked hard to build up your email list, but there are always a few people who just don’t seem interested in Opening your emails....
Sandra M
Jul 4, 20232 min read
The Power of Audio Messages in Relationship Building
We live and work in a digital world constantly inundated with emails, texts, and webinars, and it can be easy to Forget the power of a...
Sandra M
May 30, 20232 min read
DELIVERING YOUR LEAD MAGNET WHEN YOU DON'T HAVE A WEBSITE
If you have been following Sandra McLemore, Amy Porterfield, or any of the online marketing experts, you know that having a lead magnet...
Sandra M
May 1, 20232 min read
KEEP CONSISTENT WITH A SCHEDULER
Have you ever played email ping-pong with someone trying to figure out a good time to meet with them? You go back and forth looking for a...